OVERVIEW HOW THIS AUTISM CLINIC ACCELERATED GROWTH:
This pediatric autism therapy provider sought to expand into new markets while also growing in their existing ones.
They partnered Pitch Digital as their fractional CMO to help with their strategies, systems, and people in marketing, community outreach, and admissions.
In two years, they saw the success of several critical growth decisions.
THE CHALLENGE
Like many behavioral health organizations, this clinic struggled to track which marketing tactics actually produced results.
- – Marketing and operations were blended across roles
- – Digital campaigns lacked data visibility
- – No consistent lead tracking from inquiry to intake
To grow sustainably, the clinics needed better data, clearer accountability, and a unified marketing strategy tailored to the autism therapy industry.
RESULTS
2.75X Revenue in 24 months
35% decrease in acquisition cost from digital marketing
2 new locations launched
OUR FRACTIONAL CMO APPROACH
Comprehensive audit of people, systems, and technology across marketing, admissions, and community outreach
Team restructuring to establish clear roles and accountability
New marketing tech stack for analytics, automation, and lead attribution
Data-driven strategy for SEO, paid ads, and referral marketing
Conversion optimization across landing pages and inquiry workflows
Why Fractional CMO Support Works for ABA & Autism Clinics
Fractional CMOs give behavioral health providers the strategic leadership of a full-time CMO—without the full-time salary.
For autism therapy organizations, that means:
- Data-driven marketing decisions
- Consistent messaging across community outreach, admissions, and digital channels
- Scalable systems that grow with your ABA clinic(s)
TESTIMONIAL
“Finally found someone in marketing who isn't simply trying to "sell the sizzle." Pitch Digital is straight forward, transparent, and collaborative. My previous experience with many other marketing companies is that they sell you really hard on the front end and then abandon you for new business after a few months. That, or they disguise their lack of progress with fancy slide decks and inflated numbers. Pitch Digital takes a no BS approach and I appreciate that.”
