Fractional
Chief Marketing Officer
What is a Fractional CMO?
A fractional CMO is a part-time Chief Marketing Officer, responsible for leading the marketing strategy and managing the marketing department. Fractional CMOs typically work with businesses who need the role of a CMO, but not in a full-time capacity.
Businesses use fractional CMO services because they do not need a full-time CMO but still require expert strategy and leadership and often enjoy the flexibility a fractional CMO provides. Often, it makes sense to bring in a fractional chief marketing officer as opposed to a full-time CMO. This can be for financial reasons, as a typical full-time CMO salary can cost more than $200,000 per year. Or because the amount of work required by the CMO does not constitute a full-time position.
Businesses use fractional CMO services because they do not need a full-time CMO but still require expert strategy and leadership and often enjoy the flexibility a fractional CMO provides. Often, it makes sense to bring in a fractional chief marketing officer as opposed to a full-time CMO. This can be for financial reasons, as a typical full-time CMO salary can cost more than $200,000 per year. Or because the amount of work required by the CMO does not constitute a full-time position.
What You Get
- Develop short and long-term marketing strategy.
- Decide which marketing channels are best for your business (such as SEO, content marketing, paid advertising, podcast, etc)
- Solve marketing problems that will arise and need to be resolved quickly.
- Hire new employees or contractors and building out your team for success.
- Create foundational reporting and analytics to measure the success of your campaings
- Grow aquisition and nurture channels
What Our Clients
Have To Say
“Megan is fantastic and super easy to work with! An excellent strategist, seasoned marketer, knowledgeable in a ton of marketing tools and most paid platforms. She can help take your business to the next level!”
Chari HarrisDirector of Paid Ads ![Chari Harris](https://pitchdigitalconsulting.com/wp-content/uploads/2022/07/testimonial.jpg)
“Megan took over our digital marketing campaigns and the results we’ve seen far surpass other agency that we’ve worked with in the past. She is a talented, hard-working digital marketer, and I would recommend her to anyone that is looking to grow their business.”
Matt KayneCEO ![Matt Kayne](https://pitchdigitalconsulting.com/wp-content/uploads/2022/08/Matt-K-.jpg)
“Megan took over our digital marketing campaigns and the results we’ve seen far surpass other agency that we’ve worked with in the past. She is a talented, hard-working digital marketer, and I would recommend her to anyone that is looking to grow their business.”
Matt KayneCEO ![Matt Kayne](https://pitchdigitalconsulting.com/wp-content/uploads/2022/08/Matt-K-.jpg)
Let’s Discuss Your
CMO Needs
We will evaluate your current marketing strategy and make recommendations based on your organization’s goals.